Danish Table Soccer Federation

Is tablesoccer a sport? Well, if boccia, curling and darts is, then so is tablesoccer

Tablesoccer has many different faces and is very versatile

As you can see, it is fun BUT...

... there is also a much more serious side of it

The current logo consists of tablesoccer player and the danish flag. But it could also looks like a candlelight, a bomb and a Danish party

The new logo should symbolize movement

It is important to se it from the players point of view. Here I took inspiration in the 8 bars

The new logo is dynamic and it is also tilted as the old logo. To keep the referance, I used the same type of colours

Logovariotions

To define the clear space I used the "D" in "DANSK". It would be prefered to have some of the movement-stripes visible

As a 5th element I looked at the situation from the players point of view and saw a grid in the way the two teams were lined up

The three corporate colours a black, red and blue to keep the design tight and simple

The logotype is really masculine and heavy therefore I chose a light and round font for the secondary corporate font

Stationary

International email signature

The main page and the sub page on the Internet. Notice how the red player moves according to the menu bar.

"Velox" is latin and means quick/rapid/swift/fast. The title of the member magazines is an extension of the logo

A couple of spreads in the member magazine "Velox". The text at the top spread says: "Hocus pocus now you're in focus"

Different kind of outfit when the Danish national team is playing tablesoccer. This I've got to change

To get a look that is casual yet professional this is the players new uniform at tournaments. Notice how the 5th element is printed inside

It is important that it fitted both gender. This is for the young, hip and trendy

To get more attention to table soccer, the federation should host an event. They have to inform people by eyeopening advertising

The guerilla marketing is young and aggressive and will be noticed in the greater cities

Here is the tablesoccer player used in a funny way at the already exciting image

The event is able to bring the table soccer in a new light and is located in the center of the city